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  • Writer's pictureThomas Christian Melskens

EU Tightens Toy Safety Regulations with Digital Product Passport.

Updated: May 5


Room full of toys and a Digital Product Passport on a smartphone
EU Tightens Toy Safety Regulations with Digital Product Passport.

In an unprecedented move to safeguard our children’s wellbeing, the Internal Market and Consumer Protection Committee has unanimously endorsed a significant overhaul of EU toy safety regulations. With 37 votes in favor, this decision marks a significant step forward in addressing the evolving challenges of digital technologies and online shopping habits.


A Crucial Ban on Harmful Chemicals

In a bid to fortify child health protection, the new regulation steadfastly continues the prohibition of carcinogenic, mutagenic, and reproductive-toxic substances (CRM). Notably, it now extends to outlaw chemicals that adversely affect the endocrine or respiratory systems and those toxic to specific organs.


Digital Product Passports: A Game-Changer for Safety and Compliance

A novel introduction is the requirement for manufacturers to create EU digital product passports for every toy. These passports, detailing compliance with safety regulations, promise to revolutionize market surveillance and bolster border customs inspections. MEPs have ensured these safety credentials are easily accessible to consumers, perhaps via a QR code. This initiative is particularly relevant for Yellow3 Inc. as we continue to innovate in digital product passports.


Raising the Bar for Digital Toy Safety

Digital toys, especially those equipped with AI, must now align with the Artificial Intelligence Act. Classified as high-risk, these toys will undergo third-party assessments, ensuring risk management, transparency, and human oversight. Furthermore, internet-connected toys with interactive features will require a third-party conformity assessment under EU Cybersecurity rules, focusing on health and mental wellbeing.


Adherence to Updated General Product Safety Rules

In addition to specific regulations for digital toys, the new measures stipulate compliance with the recently updated General Product Safety rules. These cover online sales, accident reporting, and consumer rights.


A Strong Stance from EU Officials

Rapporteur Marion Walsmann (EPP, Germany) emphasized, “The health of our children is paramount. There is no place in a child’s room for unsafe toys. The updated text protects children more effectively from harmful chemicals in toys, reduces administrative burdens, and bolsters the detection of unsafe toys, especially outside the EU. This ensures fair competition for EU toy manufacturers and most SMEs and provides them with additional support”.


What’s Next?

The draft report is scheduled for a vote in an upcoming plenary session, establishing Parliament’s position at first reading. Post-European elections, the new Parliament will follow up on this file.


In Context: The EU Safety Landscape

Despite the EU market being one of the safest globally, the infiltration of dangerous toys remains a concern. As per the EU Safety Gate statistics, toys constituted the most notified product category, representing 23% of all notifications in 2022 and 20% in 2021.

As we at Yellow3 Inc. continue to trailblaze in the Digital Product Passport platform, these developments align seamlessly with our vision of a safer, more informed consumer world. This move by the EU is a testament to the evolving landscape of product safety in the digital era, resonating with our mission to empower consumers with critical product information.

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