Privacy Policy

1. Data controller

yellow3 ApS
CVR-nr: 44954087
Hovedgaden 43, 2970 Horsholm, Denmark
Email: hello@yellow3.io

2. What data we collect

We collect personal data only when you voluntarily provide it. This includes:

• Contact form submissions: name, email address, and message content
• Masterclass bookings: name, email, company name, and payment information (processed by Stripe)
• Email correspondence: any information you share when contacting us directly

3. How we use your data

We use your personal data for the following purposes:

• To respond to your enquiries
• To deliver services you have purchased (e.g. masterclass sessions)
• To send follow-up communications related to your booking
• To improve our website and services

We do not sell, rent, or share your personal data with third parties for marketing purposes.

4. Legal basis for processing

Under the General Data Protection Regulation (GDPR), we process your data based on:

• Consent: when you submit a contact form or sign up for communications
• Contract: when processing is necessary to deliver a service you have purchased
• Legitimate interest: when we analyse website usage to improve our services

5. Third-party services

We use the following third-party services that may process your data:

• Stripe: payment processing for masterclass bookings. Stripe's privacy policy applies to all payment data.
• Vercel: website hosting and analytics (anonymised usage data)

6. Cookies

We use cookies to ensure our website functions correctly and to understand how visitors use our site. For full details, see our Cookie Policy.

7. Data retention

We retain your personal data only for as long as necessary to fulfil the purposes described above, or as required by law. Contact form submissions are retained for up to 12 months. Financial records related to purchases are retained for 5 years as required by Danish bookkeeping law.

8. Your rights

Under the GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Withdraw consent at any time
• Request data portability
• Lodge a complaint with the Danish Data Protection Agency (Datatilsynet)

To exercise any of these rights, contact us at hello@yellow3.io.

9. Data security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

10. Changes to this policy

We may update this Privacy Policy from time to time. The latest version will always be available at this page. Material changes will be communicated where appropriate.